Ian Landsman on Search Engine Optimization
by Kevin Dangoor
Ian Landsman has put together a detailed article about Search Engine Optimization, which is a very important topic for any business today, and is way up there in importances for a micro ISV. If you’re considering making help desk software, don’t read this article though 
Right on!
Ian is just like me. I started a low budget company, just like he did with the help desk software, and I pretty much had to learn SEO myself for lack of money to spend on adwords, and lack of money to spend on SEO experts. In 6 months I was able to get my site to the second spots in the search engines for a very saturated keyword. Ian rocks!