Being smaller, managing cheaper

Mar 18, 2005 05:03 · 83 words · 1 minute read

Seth Godin writes about the Long Tail, and rather than focusing on the how interesting the phenomenon is, he sums up what it means to work within a world that is Long Tail-based, rather than mass market. Not every product area can support a 50-person, venture capital-backed business. But, there’s now a greater likelihood than ever that a market can be found for a small business (like a Micro ISV). There’s an interesting take on the software aspect of this