I’ve seen Michael Jackson referred to as the “self-proclaimed King of Pop”. I’m not entirely certain about whether the King of Pop moniker was actually self-proclaimed to begin with (and I’m too lazy to even do a Google search to find out, given that it’s not my main point). My point is that Richard MacManus has declared himself the self-proclaimed Father of Web 2.0. (Note my link text.) I think it would be cool to see Richard MacManus take over “self-proclaimed”, in addition to “Father of Web 2.0”, which he has apparently already gathered on Google.
As for me, I’d settle for being the King of Self-Proclamation.