Ian Landsman’s Mini Site Marketing Experiment

Ian Landsman’s Mini Site Marketing Experiment is one of the best marketing ideas (and implementations thereof) that I’ve seen in quite a while. Check out the Open Source Help Desk List site that he created. This is a genuinely useful roundup of open source help desk software, though the alphabetical listing is not as useful as listings by platform or by relative maturity/usability would be. The site is not so subtly trying to get people to consider Ian’s HelpSpot product as an alternative. You know what? There’s nothing wrong with that. The resource he’s created is useful and highlights one segment of his competition. It seems likely that people perusing his list will check out HelpSpot and, assuming they’re willing to pay at all, may indeed pony up the reasonable price for it.

Good job, Ian!